Actions and Outcomes, not data

We build Information
Products
.

Information Products that solve problems, inform decisions, drive actions, deliver outcomes and create value.

We build it with you to solve your problem.

Then we help you take it to market and sell it to everyone with the same problem.

Kapiti Information Products dashboard
Our way of working

We do it backwards .

Most data vendors sell you a platform, or hours. We solve a problem .

← start at the end, work back ←
01 Value
What value does the stakeholder need to create?

The reason this Information Product needs to be built. A revenue number, a cost saving, a percentage market gained. If you can’t name the value, don’t build the thing.

Every Information Product starts at the end. The value the stakeholder needs to create. The outcome that delivers the value. The action that drives the outcome. The decision behind the action. Then the information. Then the data.

Our Information Platform is just one of the many tools we use to get there. Buying a data platform doesn’t solve a business problem. An Information Product does.

Built backwards. From the problem, not the platform. Value delivered.

The problem

You can see what data could do.
But you can’t get it built .

You’re not the data expert. You don’t need to be.

You see the problem. You see the value. You have the budget. You’re ready to move.

Your Internal data team?

Fully booked, swamped, behind, or doesn’t exist.

Big consultancy?

Six figure costs to produce pretty decks before anyone touches a build.

Off-the-shelf platform?

Built for somebody else’s problem, not yours.

The opportunity window is open. The cost of waiting compounds.

Productisation

Build it once. Sell it often.

You know you're not the only one with your problem.

We co-design and build the first iteration of the Information Product with you. It works. It's yours. It solves your problem.

Then we help you take it to market together. Your peers buy it. Your competitors buy it. Your industry buys it.

We help you package, position, and sell. We do as much or as little of the work as you want, your story, your succcess, our proven patterns.

Every time it's licensed, subscribed, or sold, we share the revenue between us.

Information Product Canvas Workshop

Walk away with a completed canvas .

One 45 minute session. We run the Information Product Canvas workshop with you. You leave with the completed canvas and a copy of An AgileData Guide to the Information Product Canvas.

The completed canvas is your requirements. Try a few canvas areas now —

01 · Stakeholder
Who needs this?
0 of 5 filled

Data requirements quickly documented. No more “that’s not what I wanted”. No more “but that’s what you asked for”.

Hand the completed canvas it to your data team. Hand it to another vendor. Hand it to us. Or shelve it. Yours either way.

Book the canvas session
Ask me anything

Still got questions? Ask Shane .

Shane's digital mind knows AgileData inside-out and answers the way he would. Ask anything — how we work, whether we're a fit, what we'd build to solve your problem.

It's an AI. It won't pretend otherwise. For the real Shane, book a canvas session.